In the past, proximity mattered. Today, selecting a screen printer based solely on location is a limiting factor. The idea that “local is better” – cheaper and with superior customer service – is an outdated notion in the modern screen printing landscape.
Modern technology has leveled the playing field. Geographic boundaries are no longer a barrier to quality or efficiency. Designs can be shared instantly via email, regardless of distance. A printer in New York can access and process the same information as one in Los Angeles with equal speed and ease. Digital image quality is consistently high, often exceeding that of physical copies due to the elimination of scanning-related data loss. Many local printers even prefer digital files.
Ultimately, the quality of the printing company and its staff are far more important than its location. A reputable company will consistently deliver superior results, regardless of whether you can physically visit their facility. The screen printing firm’s caliber is the primary determinant of customer satisfaction.
Price is another key consideration. While local printers might seem to offer shipping savings, the overall cost may be higher. National screen printers often leverage economies of scale or simply offer more competitive pricing. Choosing the cheapest option, rather than prioritizing location, is a smarter strategy. Why pay more for the same product?
In conclusion, location is no longer a critical factor in selecting a screen printer. Focus on finding the best combination of customer service, price, and quality, regardless of where the company is located. Don’t let outdated notions limit your choices. Use the internet to find the best deal, and if you are unsatisfied, the local guys will be more than willing to charge you more and offer what the exact same benefits.