A leading label manufacturer is making a significant investment in cutting-edge technology to ramp up production of leaflet-labels. This strategic investment program is designed to boost production speeds and ensure higher volumes are produced more cost-effectively. A new, fully integrated printing press will now handle both the label and the leaflet in a single, streamlined process.
The press includes a specialized die-cut facility, opening up a wide array of previously unavailable leaflet-label shapes, including circular formats. The outer label can be produced in up to four colors, while the inner leaflet offers limitless color options. Both the label and leaflet receive an over-laminate finish for enhanced durability and visual appeal.
The leaflet-label seamlessly blends the benefits of a self-adhesive label with an informative consumer leaflet. It can be effortlessly applied to products or containers using standard label applicators. The leaflet remains attached to the product throughout its lifespan, accessible by peeling back a resealable tab on the outer label. Alternatively, the entire leaflet-label can be removed without compromising the product’s surface or integrity.
The attached leaflet can be folded in various configurations, accommodating up to 16 pages in a fanfold style – ideal for impactful product promotions. This innovative solution is particularly beneficial for industries like pharmaceuticals, where extensive product information is required to comply with regulatory standards.